“Joe” Page was born in Swansea, Glamorgan, Wales, in 1893, the son of Joseph and Martha Page. In 1901 and 1911 he was living with his parents at 88 Dinas Street, Llandore, Glamorganshire. Whilst a schoolboy, he represented Wales at Rugby Union against England. By 1911, he was a shop assistant, working in the shoe shop of Messrs. James Baker and Sons. He later transferred to the Wolverhampton branch of the shop, in Dudley Street.
In September 1914, he joined the 6th Battalion of the South Staffordshire Regiment (number 2945). He first served in France on 5 March 1915. Joseph was killed in action on 22 May 1915 near Wulverghem. This was reported in the Midland Counties Express on 5 Jun 1915, where he was described as “sociable and extremely well liked”, and “a handsome fellow, in features as in figure.” He is buried at the St Quentin Cabaret Military Cemetery in Belgium.